Apple will launch new merchandise on Could 7 in a on-line occasion, in accordance with invitations despatched to the media on Tuesday.
The occasion, with the tag line “Let free,” can be livestreamed on Apple’s web site at 10 a.m. Japanese time. Apple’s launch occasions are normally pre-recorded.
Apple is anticipated to launch new iPads after no new fashions had been introduced in 2023. The invite graphic options Apple Pencil, the corporate’s iPad stylus. Apple may launch upgrades to its high-end iPad Professional, in addition to a much bigger iPad Air, in accordance with analysts and stories.
Apple additionally typically releases new colours for iPhones, Apple Watches, and equipment through the spring. The final time Apple held a launch occasion through the spring was in March 2022, throughout which it introduced the newest model of the iPad Air, alongside a lower-end iPhone.
Tens of millions of individuals tune in to look at Apple’s launch occasions dwell, representing a crucial advertising and marketing channel for the corporate.
Apple can also be anticipated to make vital AI bulletins this yr, possible at its WWDC convention in June.