Streaming service Prime Video on Wednesday introduced ‘Mission Begin Ab’, a enterprise actuality collection in partnership with the Workplace of the Principal Scientific Adviser (PSA). The seven-episode collection will present promising entrepreneurs, centered on scaling made-for-India improvements with the potential to impression socio-economic change, undertake a collection of challenges in pursuit of scaling their enterprise and securing funding for his or her ventures, as per the platform. “With India as one of many world’s largest and most vibrant start-up ecosystems, this wholly Made-In-India collection additionally brings collectively three famend traders who will seek for India’s subsequent Unicorn, by placing these 10 early-stage founders by means of a collection of intense workout routines and simulations that may check their entrepreneurial, administration, communication and crises administration abilities,” the streaming platform acknowledged in a press launch.
‘Mission Begin Ab’, which is presently in manufacturing, is slated to premiere quickly on Prime Video. “Lauding the outstanding spirit of India’s grassroot innovators, I’m delighted to announce Prime Video’s actuality collection Mission Begin Ab. This charming collection will function a strong platform, showcasing the inspiring tales of these driving social change by means of innovation,” stated Ajay Kumar Sood, Principal Scientific Adviser to the Authorities of India.
“I’m optimistic that it’ll supply immense studying alternatives to grassroot innovators in India, offering precious insights into sustainable start-up practices and attracting the precise traders. Moreover, the collection guarantees to entertain viewers whereas selling the expansion of our nation’s grassroots innovation ecosystem,” he added.
Sushant Sreeram, Nation Director, Prime Video, India, stated the streamer has all the time been an enabler of India’s economic system – immediately and not directly. “This collaboration between the Workplace of the PSA, Authorities of India and Prime Video is one other milestone on the journey that began earlier this yr with Amazon India signing the Letter of Engagement (LoE) with the Ministry of Info and Broadcasting (MIB) with an goal of contributing to the expansion of India’s artistic economic system,” Sareen stated.
Actor Alia Bhatt was additionally current on the occasion and stated that ‘Mission Begin Ab’ has the potential to have a ‘far-reaching impression on the nation’s rising start-up ecosystem’. “Whereas there are a lot of nice concepts and impressive younger founders round us, it takes a particular type of dedication to show that concept into actuality, construct the precise crew, discover the precise mentors, increase funding, and create one thing out of nothing,” she stated.
