San Francisco:Apple has quietly acquired WaveOne, a California-based startup that develops AI algorithms for video compression.
Though Apple didn’t announce the acquisition, Bob Stankosh, WaveOne’s former head of gross sales and enterprise growth, posted on LinkedIn in regards to the sale of the startup to iPhone maker.
“After virtually two years at WaveOne, final week we finalised the sale of the corporate to Apple,” Stankosh posted.
“We began our journey at WaveOne, realising that machine studying/deep studying video expertise may probably change the world. Apple noticed this potential and took the chance so as to add it to their expertise portfolio,” he added.
He thanked co-founders, Lubomir Bourdev and Oren Rippel in addition to Craig Lytle, for serving to to carry the concept to market and advancing this idea for business purposes.
TechCrunch was first to report in regards to the Apple acquisition for an undisclosed sum.
Leveraging the startup’s AI-powered expertise may “perceive” a video body, permitting it to prioritise faces.
The AI-powered video codec may also help Apple ship extra environment friendly streaming on its providers like Apple TV+.
WaveOne leveraged the most recent developments in machine studying and deep studying to carry distinctive and disruptive options and providers to digital media, social and enterprise platforms.
The startup is behind Cloud-based AI Native video options which utilise machine studying and deep neural community (DNN) expertise.