Elon Musk Twitter account seen on Cellular with Elon Musk within the background on display screen, seen on this photograph illustration. On 19 February 2023 in Brussels, Belgium.
Jonathan Raa | Nurphoto | Getty Pictures
Elon Musk mentioned that solely verified accounts will seem in Twitter’s advice feed, because the billionaire additional shakes up the social media platform.
Twitter’s “For You” tab exhibits customers tweets from folks they do not comply with, however which can be really useful to them by the social media agency’s algorithm. So far, this has confirmed accounts from any Twitter customers, whether or not they’re verified or not.
However Musk introduced in a tweet late Monday that, going ahead, solely verified accounts will present up within the “For You” part of the positioning.
Musk claims the transfer “is the one life like technique to handle superior AI bot swarms taking up.”
Musk additionally mentioned that solely verified customers will be capable of vote in polls.
Since shopping for Twitter final yr, Musk has sought to shake up the way in which the corporate does verification. Earlier than Musk’s acquisition, Twitter used to confirm customers with a blue verify mark as a technique to determine the account matches the individual or firm it says it’s. This course of was free and utilized to celebrities, journalists, authorities officers and organizations.
Musk launched a subscription service final yr referred to as Twitter Blue that permits a consumer to pay $8 per thirty days to be verified and procure the blue verify mark.
Twitter mentioned final week that it will start to wind down its “legacy verified program” and take away “legacy verified” verify marks on Apr. 1. The corporate is prompting folks with the legacy checkmarks to enroll in the Twitter Blue subscription service.
Musk has been looking for methods to generate new income streams at Twitter, with paid verification being a flagship coverage. However the firm has reportedly misplaced an enormous quantity of worth.
Musk instructed staff final week that Twitter is now valued at $20 billion, in line with an e-mail despatched to staff and seen by the New York Instances. That’s down greater than 50% from the $44 billion Musk paid for firm final yr.