U.S. Vice President Kamala Harris delivers the keynote speech on the American Federation of Lecturers’ 88th nationwide conference in Houston, Texas, U.S. July 25, 2024.
Kaylee Greenlee Beal | Reuters
Vice President Kamala Harris debuted an official TikTok account on Thursday, underscoring the social broadcasting app’s significance to the 2024 presidential marketing campaign as a solution to attain voters.
In her first quick TikTok video, Harris described why she joined the favored app, saying that she’s “heard that just lately I have been on the For You Web page, so I assumed I might get on right here myself.”
The vp was referring to the widespread consideration her just lately introduced presidential marketing campaign garnered on social media platforms like TikTok. Quite a few TikTok customers, as an example, created a swarm of humorous movies — together with fusing clips from Charli XCX’s ‘Brat’ summer time pattern — that includes Harris as a solution to rejoice her rise because the Democratic Celebration’s main presidential nominee within the aftermath of President Joe Biden’s latest announcement that he would drop out of the 2024 presidential race.
Harris’s fast adoption of TikTok contrasts with President Joe Biden, who personally appeared with Harris on the marketing campaign’s @BidenHQ (now @KamalaHQ) web page. U.S. lawmakers have expressed concern over TikTok’s possession by a Chinese language tech firm.
TikTok’s immense reputation with the youth of America and the broader public has made the app an vital campaigning instrument by politicians, regardless that the corporate doesn’t enable political promoting.
In the meantime, former President Donald Trump debuted an official TikTok account in June. Earlier this yr, Trump advised CNBC that whereas he shares nationwide safety and privateness issues about TikTok, he believed that banning the app would solely “make Fb greater, and I take into account Fb to be an enemy of the folks.”
Watch: “There isn’t any rebranding Kamala Harris,” former Trump aide.
