YouTube is reportedly testing a singular characteristic for its cellular app. The brand new characteristic offers customers an choice to choose between three colors — crimson, inexperienced, and blue — after which creates a separate video feed the place all of the recommended movies observe the identical color theme. A number of customers have reported seeing this new choice, however it’s believed that the characteristic has not reached a wider consumer base. The recommended movies shouldn’t have something in frequent other than the predominant color within the thumbnail, as per stories.
In response to a report by 9to5Google, the brand new characteristic was noticed on the YouTube cellular app. Within the screengrab posted within the report, a card may be seen on the house display with the message “Craving one thing new?” The cardboard additionally comes with three color choices with hues of crimson, inexperienced, and blue. The underside of the cardboard reads, “Create a feed of movies primarily based off color, and luxuriate in exploring.” Folks utilizing the YouTube app on each Android and iOS have reported seeing the identical card.
As soon as a consumer selects a color, a separate video feed emerges the place all of the advisable movies may be seen following the particular color scheme. This is not going to substitute your major house feed however will add a separate feed to the record of choices you see on the prime of the house web page.
A few factors to be famous right here. First, the advisable movies don’t have anything in frequent other than their predominant color theme. They is perhaps from a channel that you simply subscribe to or not, they usually could not even be primarily based in your watch historical past. Different particulars in regards to the colour-coded feed are tough to say given we, at Devices 360, haven’t been in a position to confirm the identical.
Second, it’s also tough to say whether or not the colors are being picked simply from the thumbnail or if the algorithm is analysing your complete video to find out the predominant color current within the content material. Color-based advice can be a curious providing from YouTube, given that the majority customers would like a thematic connection to the content material as a substitute. Nevertheless, it could possibly be for individuals who choose a extra aesthetic view of the app.
Some customers on Lemmy, a social media platform, have recommended that this could possibly be a approach for YouTube to gather information, given commercial and advertising and marketing house revolve so much round color principle. Sure color schemes are inclined to get extra engagement for the content material. On the similar time, it’d simply be a unusual characteristic.
